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VisiQuate names Melissa (Marsh) Ross as Chief Operating Officer; positions itself for scale and growth

Santa Rosa, CA, July 19 –  VisiQuate, Inc., a business analytics company that serves leading healthcare enterprises across the country, announced that it has appointed Melissa (Marsh) Ross as Chief Operating Officer.

As COO, she will use her deep experience in analytics, SaaS, and healthcare to help the company reach its next level of operational excellence.  As a Certified Scrum Master and agile expert, Melissa will also ensure that VisiQuate’s rapid deployment process is well positioned to allow the company to scale rapidly while driving client success. Ms. Ross is an accomplished executive with extensive experience in analytics, technology, and healthcare.  In her most recent role, she co-founded and served as Chief Operating Officer at Bishop Ranch Intelligence Innovation Accelerator (BRIIA), a San Ramon business accelerator program empowering start-ups that use Artificial Intelligence.  In that role, she created and managed the operating plan to launch the business and recruited over 70 start-ups to apply. Prior to BRIIA, Melissa held a variety of leadership positions at MedeAnalytics, a provider of cloud-based analytics solutions for healthcare organizations, and was instrumental in helping them grow from early start-up years to an established analytics firm.

Ms. Ross is no stranger to VisiQuate, having worked with many of the current VisiQuate leaders at a previous company. According to VisiQuate Founder & CEO Brian Robertson, “Melissa is a very qualified and highly talented executive whose gift is to continuously deliver tangible results.  She is a total team player, executes with discipline, focus and rigor and always with positive energy, inspiration and fun.  She is a collaborator, a problem solver and a true creative thinker who leads teams in a way that they find inspiring.” Melissa earned an MBA from Saint Mary's College of California, where she serves on the Advisory Board for their M.S. in Business Analytics program.  She also has an undergraduate degree in Mathematics with a Computer Science minor from Loyola University Maryland, where she serves on the Advisory Board to their M.S. in Data Science program.

“VisiQuate is in a great place at a great time,” Ms. Ross said. “Healthcare organizations today are facing financial challenges like never before, and I believe that VisiQuate is uniquely positioned to use its deep domain experience and advanced technology to enable peak business health for its healthcare clients. And I am thrilled to be working again with many of the colleagues that remain as passionate as I am about applying innovative uses of AI, analytics, and robotic process automation to improve healthcare.”

About VisiQuate
Founded in 2009, VisiQuate is an expert managed service that helps clients accelerate the enterprise-wide growth of business health more effectively than any other alternative. The company’s enterprise-scale Business Analytics integrate and simplify complex Big Data from multiple sources, and present it as insights and actionable workflows. Hidden root causes, trends, and opportunities become clear, and lead directly to real-world results. For users at all levels, the app-like visualizations feel more retail than corporate. VisiQuate clients also benefit from the collective experience of industry domain leaders who help them achieve the best performance outcomes. Headquartered in Santa Rosa, CA, VisiQuate currently serves clients in healthcare, finance, and other industries.  For more information, visit or contact

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